By Steve Bradshaw
I am pleased to offer
the first book of my forensic mystery/thriller trilogy free on Amazon.
The BLUFF CITY BUTCHER.
Yes, the above statement
grabs attention. And it is now my gateway marketing tool to
introduce my brand of suspense and intrigue to my target market.
I investigated gruesome
homicides, interrogated heinous killers, and navigated the macabre. My
life-unedited experiences as a forensic sleuth now live in my novels. My Amazon
5-star Bell Trilogy has had success, but still only reaches a small sliver of
the thriller market. Because there are a million new titles each year, it is
easy to become lost in the shuffle. Therefore, it is time to try something new.
Alluring book covers,
gripping titles, and tantalizing bullets on back covers may not be enough
today. A steady dose of marketing on social media, creative websites and blogs,
newsletters, book reviews, awards, and selected paid advertising reaches a
small fraction of my audience. In the morass of titles flooding the literary
world, I need something more for new readers to take a look at my novels. I
have decided to change the playing field and now offer a FREE eBook on Amazon. But not just any eBook. I am giving away the first book in my Bell
Trilogy.
All writers want their
words read. If we did not, we would put our manuscripts in bottles and bury
them in the backyard. Few of us would go through the demanding creative process
to be ignored completely. No! We write to be read. We believe in ourselves—our
writing. With five novels in the marketplace and number six releasing in the
summer, I have built a following. I get feedback and know my books are devoured
and readers want more. Therefore, if I can find a way to reach new
readers, I know they will do the same thing.
Offering the first book
of a trilogy free, makes sense for several reasons. First, it is
not a lost sale. It is a catalyst for new sales. I am wagering once they read
one free book they will purchase the next books in the trilogy and more.
Second, if my current readers want to share me with their friends and families,
gifting a free eBook is an excellent way. Third, new readers surfing the market
can download me free and in an instant. It gives me a chance to gain a new
reader I otherwise would not have. And fourth, a free eBook will improve my
rankings on Amazon. That increases your visibility.
My goal is to give away
100,000 eBooks over the next six months. I am confident this promotion will
allow me to reach more of my target market, and at no cost. Offering a free
eBook could be my most valuable marketing tool in today’s world. I will let you
know!
Tell your mystery/thriller
lovers to visit Amazon and download a free BLUFF CITY BUTCHER eBook
today at https://www.amazon.com/Steve-Bradshaw/e/B001LHKXAS. And
visit my website to read excerpts from books two and three, THE SKIES ROARED and BLOOD LIONS, at https://www.stevebradshawauthor.com
Steve Bradshaw is a
forensic mystery/thriller author drawing on life experiences as forensic investigator
and biotech entrepreneur. He received a BA from University of Texas and trained
at the Institute of Forensic Sciences where he investigated over 3,000
traumatic deaths for the Medical Examiner Office. After raising $30 million and
serving as the founder-president/CEO of an innovative biomed company developing
a leading-edge knee meniscus implant now under FDA clinical review, Steve
stepped down and now writes his unique brand of forensic mystery/thrillers. His latest novel is Evil Like Me.
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