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Showing posts with label Bob Kern. Show all posts
Showing posts with label Bob Kern. Show all posts

October 17, 2016

How I Write – Part Two


By Bob Kern


Welcome back from Friday to my Part Two blog post on "How I Write." To date, book two has been a finalist for book of the year with one association, a finalist for eBook of the year with another, received a bronze award from the Nonfiction Writers Association. It was just selected as a finalist for Nonfiction History book with the Independent Authors Network with the book of the year winner to be announced on August 15, 2016.  The book has also been accepted in four other contests and awaiting results later in the year.  The book also was the bestselling Cold War book on Amazon for five weeks.

Most of book two's success and 4.7 rating can be attributed to my involvement and promotions in the specific Facebook groups, which is up to about forty Cold War groups.  I am very fortunate to have developed a great bunch of people who follow me and re-post my books to their walls helping promote the books.

I released book three on July 6, 2016 without offering it for free.  Instead, I ran a five day free book promotion on book one, giving away one thousand three hundred and twenty-eight books.  I had a great first month with book three and saw a nice bounce in sales for the first two books all month as well.  

During July, all three books hit the top 10 in Amazons Cold War category at the same time.  Book three hit number three in the top Military History category for top new releases on one day and was the top Military History/ Korea book for one week.  

I am convinced that for nonfiction publications like mine, involvement in Facebook groups for the particular subject is an easy way to have success with your book.  Once people get to know me, my commitment to this project on behalf of all Cold War veterans, they want to see me be successful and become an extension of my marketing efforts. 

I am attending an association meeting in September for veterans who served in Korea during the Cold War and plan on running the five-day free campaign just prior to the event to kick up interest.  I am confident the other two books will do well during this promotion.

I have used a bunch of paid and free advertising sites with very few of them standing out.  Book Gorilla seems to be the only one that always gets me a bump in sales.  I also like the Fuzzy Librarian.  I like Books Butterfly since they guarantee results and plan to try them soon with book three.  I have a huge list of free promotional sites for free eBooks and I’m going to use them all when I run book three promotion for free downloads.

As for my writing style, it is probably very different from everyone else.  I have each person I am featuring in the book complete a basic questionnaire so I can have the foundation for their chapter in place.  I then call each of them and visit for an hour or longer, writing notes and visiting to get to know each other better and get the particulars of their service and any unique stories they have.  I then put each veteran's questionnaire in chronological order of dates of service for my timeline.  I do some general research on the country and military history before writing and create a folder of bookmarks to sites with information I might use.  I also do a deep online search for any unclassified documents I can use for the book.  I don't research anything on each veteran until I begin writing their chapter.  This allows me to research specific subjects from their careers and created the proper footnote at the time I actually write about it.

Once all the chapters are done, I send each veteran their chapter to fact check it, make sure I didn't add something that wasn't relevant to them, and to toggle their memories for additional information I could use.  When I get everyone's chapter back, I make the appropriate edits.  I then put each of the chapters together to form the complete book and do a complete read through and edit, making sure chapter’s transition and information isn't duplicated.  Once I am happy with the edited book, I separate it by chapters once again and send them out to the veterans for one final look and approval before submitting the book to be edited.

This is probably an unorthodox way to write a book but I do what seems to work for me.
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Bob Kern is an award winning author for his We Were Soldiers Too Series. Book 1 was a finalist for Nonfiction Autobiography Book of the Year in 2015 and has been nominated for Best First Published Book of the Year in 2016. Book Two was named a Finalist for Nonfiction eBook of the Year and Finalist for Nonfiction Military History Book of the Year in 2016. Bob was in the US Army for almost 8 years in the 1980's and during those years he was quickly educated about the military life that civilians never see or hear about. He decided to write and publish the story of his military career so that others may have an inside view of what it was like to be in the military at that time. Due to the overwhelming support and response from other Cold War Veterans, his first book has been turned into a Cold War documentary series telling the history of the Cold War from the perspective of the veterans who served during this critical time in history. Bob is the father of five children - Natalie, Bambie, Amber, Bob, and Rob. He resides in Bedford, Indiana with his wife Marsha and his three granddaughters; Sage, Jade, and Harmonie. Bob enjoys connecting with US veterans and sharing his stories with others. Bob’s social media links are: https://www.weweresoldierstoo.com/   https://www.facebook.com/bobkernauthor/



October 14, 2016

How I Write – Part One


By Bob Kern


My first book, We Were Soldiers Too; Serving as a Reagan Soldier during the Cold War, was my autobiography covering my eight years in the military. I published it in January 2015. I did everything myself, from designing the book cover to building a website for the book.  I knew the book would likely have a very limited audience so I joined about fifteen Facebook groups for Cold War veterans and military groups who served in Germany.  I also created a private group for veterans in the books to track my progress and create a place to communicate.  It's turned out to be a tight knit group of people who are very interested in helping me sell the books even though it's small.

I offered the book free for five days in each of these groups and ended up giving away one thousand seven hundred copies.  Following the give-away book sales continued to climb and the reviews I got from most veterans were extremely positive.  In fact, many of them emailed me; private messaged me, or posted publicly on how much they enjoyed the book and how grateful they were that someone finally wrote a book about what it was like serving during the Cold War.  Many Cold War veterans feel like their service was for nothing since it they did not serve during combat.  Like me, they struggle with thanks for their service because of this, even feeling guilty about being thanked.

Because of the overwhelming response I was getting, I decided to write a sequel and use the careers of different soldiers, who had different jobs than mine and different service dates, for each chapter.  I posted my interest in all of the groups and asked for volunteers to share their service in this book. Once again, I was overwhelmed with the response and had to many volunteers for just one book.  I decided to turn the book into a series and published books two and three within six months of each other, and am working on four and five together for release at the end of this year, first of next year.

Book two came out on January 26, 2016 and I followed my marketing plan from book one.  I ran the book free for five days and gave away an astounding three thousand five hundred books. I knew I had at least four more books in the series and was already working on book three when I released book two.  I chose to do the free book days to build a following that would benefit me on the release of future books in the series.  An unexpected benefit I got was a huge bump in the sales of book one during the free promotion.

Book three was on Korea and Book four is going to be on the Cold War at Sea.  I joined every Facebook group I could find for these service groups, solicited volunteers, and mentioned the free promotion to continue building my audience.

Part Two will appear on Monday October 17, 2016.
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Bob Kern is an award winning author for his We Were Soldiers Too Series. Book 1 was a finalist for Nonfiction Autobiography Book of the Year in 2015 and has been nominated for Best First Published Book of the Year in 2016. Book Two was named a Finalist for Nonfiction eBook of the Year and Finalist for Nonfiction Military History Book of the Year in 2016. Bob was in the US Army for almost 8 years in the 1980's and during those years he was quickly educated about the military life that civilians never see or hear about. He decided to write and publish the story of his military career so that others may have an inside view of what it was like to be in the military at that time. Due to the overwhelming support and response from other Cold War Veterans, his first book has been turned into a Cold War documentary series telling the history of the Cold War from the perspective of the veterans who served during this critical time in history. Bob is the father of five children - Natalie, Bambie, Amber, Bob, and Rob. He resides in Bedford, Indiana with his wife Marsha and his three granddaughters; Sage, Jade, and Harmonie. Bob enjoys connecting with US veterans and sharing his stories with others. Bob’s social media links are: https://www.weweresoldierstoo.com/   https://www.facebook.com/bobkernauthor/