By Doyne
Phillips, Managing Editor for Southern
Writers Magazine
I have no
doubt that OnStar services not only empower you but keep you safe, but a recent
encounter that a customer shared with me was more than a concern. A long-time customer had locked their keys in the trunk of
their car. They quickly called the OnStar service, which they have faithfully
used for years and had been truly satisfied with, to have their doors unlocked.
After being told, "Don't touch your car, it would be only 8 to 10 minutes,"
they patiently waited for the locks to click open. It never happened.
OnStar called back and said the system had not been updated
so the operation did not perform as had been expected. The truth was the update
had been done only a month earlier and it should have work as was explained to
the OnStar person on the phone. The OnStar CSR came back and said that it
needed to be reset and asked the customer to get in the car and press the
OnStar button so it could do so. There was silence… The customer soon realized the CSR was
serious and had not given any thought as to why the customer had called in the
first place which was their keys were locked in the trunk and they couldn't get
in the car.
Even the greatest of systems has to figure in human error.
Extensive training, mental focus and problem solving may not come when
following a script when a customer calls. No doubt the CSR bounced from one
problem solving page for unlocking the car by remote to another that was for
resetting the system. Each problem on its own was easily handled. But
apparently the author of the manual had yet to connect the two should one precede
the other and prevent the other from happening. This is a novel idea that was
yet to be thought of.
Believe it or not we as writers sometimes fall into the same
pattern. We have events lined up in our story but may fail to think about the
order in which they occur. Not that we may have them in the wrong order but a
different order may cause an event which is more interesting, dangerous or
memorable. As memorable as the OnStar customer's event was due to the order of
resetting the system it was not a pleasant memory.
Once your story is complete ask yourself is there anything I
could do to make this series of events, if placed in a different order, more
impactive on the story. Think how uneventful this OnStar encounter would have
been if the doors had unlocked, the key was retrieved and the customer drove
away, only later to reset the system as suggested. Not much of a story here.
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