November 10, 2021

How Much Time Are You Willing To Spend Researching New Ways?

 Susan Reichert

This is a question every author should answer if they want to sell books. There is one thing that is always certain in life. Things change. Which means, how we sell books can change. So, it is important to stay up to date with anything new that comes into the market.

If you put in Google these words: How to research ways to market your books, many, many sites will pop up. (I normally do not go through more than the first three.)

One site particular site had these six listed things to do, and you had to click to receive the other five, of course, which took you to their website.

1. Share snippets of content from your book across social media.

2. Submit reviews on Amazon.

3. Add their reviews to Goodreads.

4. Share a book review on their YouTube channel.

5. Record a testimonial for your book.

6. Buy extra copies to give to their friends

There are many sites that can give you lots of advice, and most of them say the same things. Have no idea how many are good or not good. Even so, that does not mean we should not research the information and possibly try some of the things they suggest if it seems to fit for us. After all it takes hard work to find good ways to market our books and it does take a great deal of time. But worth it in the long run. Remember you must find not only the ways that work, but you need to also know the ways that don’t work.

I still like the old one, word of mouth. But I am not sure it is practiced much anymore. You know the one, where people told their friends about a book they read, and they recommended it. Maybe it is because every body is so busy today. To me, since we now use social medias, websites, and blogs, why don’t we tell our friends, using these venues, about the books we have read and recommend? Yes I know, we have Amazon to leave our reviews, and other places, but if we took the time to read the book and liked it, would we not want to share that with as many people as we could? After all, don't we want them to enjoy a book too?

Susan Reichert, author of Listen Close, Between Me and You, God’s Prayer Power and Storms in Life. Published numerous magazine articles and stories in 9 anthology books. Speaker at writing conferences, seminars, and libraries.

She is the founder of Southern Author Services, and Editor of Suite T. She is the retired Editor-in-Chief of Southern Writers Magazine. Reichert has a passion for writing about God in devotionals, prayers, and inspirational works.

She and her husband live in Tennessee. They have four grown daughters with families of their own. Susan is a member of the DAR and a member of the First Families of Mississippi

Visit Susan at:,, , Amazon -


  1. Susan,

    Thank you for this great article about discoverability for our books. It's swomething each of us as authors needs to work at every day--even telling our friends about books (word of mouth).

    author of Book Proposals That $ell, 21 Secrets To Speed Your Success (Revised Edition)

  2. Thank you Terry for your comment. Authors work hard at writing their books and their job doesn't end there, they have to get the words out about their books. One thing that helps, is their author friends telling their friends about the book.

  3. You do exactly what the post suggest--talk about authors and their books. Thank you so much! And every Friday I do, too, with a book review of a book I've recently read.

  4. Thank you Patricia for your words. And thank you for talking about authors too.

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